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An alternative to flights with high emissions is adventure travel. In addition, eco-friendly adventure travel is a great alternative to long-distance flights and bus tours that emit harmful emissions, so increasing the proportion of such tourism can also help lessen the travel industry’s negative impact.

What can tour operators do? What can you as a travel agency do to keep up with current trends now that you are aware of the significance of green initiatives for adventure-seeking travelers? Here are a few concepts.

Get certified: Travelife, GSTC, or B Corp. are some industry-recognized certifications that verify compliance with standards, commitment to sustainable business practices, and high social and environmental performance.